Service
Training & Workshops
Hands-on team training across software engineering, growth marketing, and applied AI. Curriculum tailored to your team and stack.
Level up your team with real-world expertise.
Generic training courses don't work for specific business problems. We don't teach from a textbook; we teach from 28 years of shipping production systems and managing growth. Our workshops are designed to bridge the gap between theoretical knowledge and the messy reality of your actual codebase and marketing funnel.
Sessions are delivered in person at the client location, fully virtual (live + recorded), or in person in the Triangle, NC area. Whether you need to modernize your engineering stack, scale your acquisition efficiency, or integrate AI into your daily workflows, we provide the hands-on instruction your team needs to move faster.
Every workshop starts with a discovery process. We audit your current skill levels, your existing tools, and your business goals. We then build a custom curriculum that focuses on the high-leverage skills that will actually impact your delivery speed and growth metrics.
What we build
Software engineering training
Modernization and best practices for Java, Groovy, Grails, and Spring Boot. We cover cloud architecture, TDD, CI/CD, and system design tailored to your stack.
Growth marketing training
Paid social, paid search, and attribution training. We help your internal team move beyond basic media buying to advanced optimization and testing.
Applied AI training
Practical integration of LLMs and generative AI. From prompt engineering to AI-assisted development and marketing automation workflows.
Custom curriculum design
We don't do off-the-shelf. We build every training session from the ground up based on your team's actual goals, codebase, and business challenges.
Hands-on workshops & labs
Active learning through doing. Our sessions include live coding, campaign builds, and instrumentation labs where your team works on their own projects.
Knowledge transfer
Paired with our consulting work, we ensure your team understands every system we build. We provide documentation, recordings, and follow-up support.
Topics covered
Engineering: Java, Groovy, Grails, Spring Boot, AWS, Docker, CI/CD. Marketing: Meta Ads, Google Ads, GA4, GTM, Attribution, CRO. Data & AI: Snowflake, dbt, Claude, GPT, Prompt Engineering, AI Automation.
Expertise you can own.
28 years of building production systems and managing more than \$1B in cumulative revenue. The training transfers the operating instincts those years produced - not a recap of what you could read in a blog post.
See case studies →Frequently asked questions
Level up your team.
Tell us about your team's goals. We will build a training plan that turns your staff into experts in your specific stack.
Free Consultation